Aussie sisters Liv and Mim Nervo will release their own music for the first time ever as well as sign artists to their new imprint Nervo Records
NERVO’s songwriting and production credits include Ke$ha, David Guetta, Pussycat Dolls, Hannah Montana, Kelly Rowland and many more
March 23, 2010 — New York, NY — Astralwerks Records and Virgin Records are pleased to announce that they have signed in-demand songwriters and producers NERVO to a multi-faceted label deal that enables the duo — Aussie sisters Liv and Mim Nervo — to release their own music as artists for the first time ever as well as to sign talent to their new imprint Nervo Records.
Mim and Liv Nervo’s skills as songwriters and producers have attracted a Who’s Who of pop music’s hottest artists drawn to the girls’ bold, sassy electro-pop sound. NERVO’s impressive array of credits include co-writing “VIP” for newly minted pop star Ke$ha, as well as “Boots & Boys” off her chart-topping debut album Animal; writing and vocally producing four tracks on superstar DJ/producer David Guetta’s three-time Grammy-nominated album One Love (including the No. 1 Billboard dance single “When Love Takes Over” featuring Kelly Rowland); co-writing “If I Was A Man” from the Pussycat Dolls’ latest Doll Domination; and co-writing Miley Cyrus’ “Let’s Get Crazy” — the theme song to Hannah Montana: The Movie. The girls have also worked with Roger Sanchez, Armin Van Burren, Deadmau5, and Kaskade.
“We’ve had great training working with other artists,” says Liv Nervo. “We love finding talent, figuring out what that artist stands for, and nurturing their creativity.” Adds Mim: “Music and club culture is what turns us on so we want to be at the forefront of that by finding artists and bringing out their best with Nervo Records. We are attracted to challenging, club-friendly sounds fused with pop — that’s really our trademark, so we’re excited to bring our own take on it to the public.”
“Liv and Mim Nervo bring magic and a freshness to everything they do,” says Georgina McAvenna, Senior Director of A&R for Virgin Records. “Their energy, drive, and enthusiasm are infectious, and their talents are undeniable. They write snappy, sassy lyrics and sweeping anthemic hooks that display an innate understanding of pop music. That, combined with their firm presence in the underground club scene, has enabled them to carve out a unique place for themselves and be part of defining the new paradigm of cross-platform savvy artists. This deal is the perfect conduit to embrace their many skills and passions.”
“Virgin and Astralwerks were the leaders of the last big dance scene, sitting in the center of the nexus of dance music and alternative with such ground-breaking acts as the Chemical Brothers, Daft Punk, and Fatboy Slim,” says Rob Stevenson, President of A&R for Virgin Records. “With the addition of NERVO to our artist roster and our talent-finding ranks, both labels are ready to lead again at this current crossroads of dance music and pop.”
Born in Melbourne, Mim and Liv moved to London as teenagers where the former models spent several years immersing themselves in the British capital’s cutting-edge club culture, absorbing the dancefloor sounds of such inspirations as Daft Punk, Justice, AIR, Basement Jaxx, The Chemical Brothers, and a host of underground producers, while sharpening their songwriting, production, and DJ skills. Those influences come in to play as NERVO prepare to step out from behind the scenes and become artists in their own right — creating an engaging blend of electronic music and pop that melds a mainstream sensibility with their killer underground production values.
“After so many years writing for and producing tracks for other artists, we are thrilled to be releasing our own material that truly represents who we are,” says Liv. “Our own stuff tends to be a bit more tongue-in-cheek and even risqué. When we’re in the studio, we get the chance to be artistically free and that’s really satisfying.” Adds Mim: “With our own songs, there are no creative boundaries. We can do whatever we want with the music and lyrics, which is really exciting.
NERVO have a solid DJ and gigging schedule planned around their album recording schedule and upcoming club releases. In January, their set caused a frenzy at EMI’s star-studded Grammy Award party. And earlier this month they played at the world-renowned Sydney Gay & Lesbian Mardi Gras in Australia in front of 20,000 people alongside David Guetta. In addition, the duo will release a club single, “This Kind Of Love” on the acclaimed UK dance imprint Loaded, as well as playing at the Winter Music Conference in Miami this week. More details will be announced shortly. For more on NERVO, please visit www.myspace.com/nervo, www.facebook.com/nervomusic, and www.twitter.com/nervomusic.